In 2024, the integration of AI and machine learning is significantly impacting SaaS development. These technologies are being used to enhance user experiences by providing personalized recommendations, improving data security through advanced threat detection, and automating repetitive tasks to increase efficiency. AI and machine learning also play a crucial role in data analysis, helping SaaS applications derive valuable insights and make data-driven decisions. Overall, the integration of AI and machine learning is transforming SaaS development, making applications smarter, more efficient, and more user-centric.